Every brand is a story — and the best ones don’t just get told, they are felt.

Fable was created by Jordan George, a Southern Oklahoma photographer with a marketer’s mind and a designer’s heart.

After years of building brands inside the healthcare and nonprofit world, Jordan saw how often good stories got lost in the noise — so she built Fable to help people tell theirs clearly, beautifully, and with meaning.

At Fable, story is our strategy.

We start with why you began, what you believe, and how you want people to feel — then we turn that truth into visuals, words, and experiences that fit. From branding and web design to social media, photography, and events, every piece connects to the same story: yours.

Because when people recognize the heart behind your brand, they don’t just notice you.

They remember you.

Our Story